Vien Đong (VD | Far Eastern) is a prominent real estate company based in Vietnam, founded in 2004. Over the span of two decades, Viễn Đông diversified its portfolio to include the golf wear industry through its subsidiary, Viendong Fashion (VF).

In a strategic partnership from 2017 to 2023, Far Eastern collaborated with a Korean partner to successfully introduce Hazzys, a fashion brand under LF Corp (separated from LG Corp in 2006), to the Vietnamese market.

In 2023, the Korean partner established a new company to continue the Casualwear line of Hazzys, while Mrs. Loan, CEO of VD, founded Viendong Fashion to maintain focus on golf wear brands. Viendong Fashion secured a licensing agreement with UTAA and inaugurated its flagship store in December 2023, marking a significant milestone.

With unwavering confidence, VF aims to emerge as a leading golf wear company in the Vietnamese market.